
In a place in Algarve where the majority of the residents are from Britain. Pingo Doce makes them feel at home.
Challenge:
To communicate that Pingo Doce’s Store in Almancil is the place to find British products as well as local Portuguese delicacies.
Idea:
It’s all about blending evoking the British Patriotism and top that up with some local fish, dairy products or even soda.



Role: Concept Development; Art Direction
Agency: Duda Portugal
CD: Daniel Barrocas/João Castanho
AD: Tiago Pinto
CW: Ana Dias
CD: Daniel Barrocas/João Castanho
AD: Tiago Pinto
CW: Ana Dias